Emerging managers, this one’s for you.

Category: Fund Formation
Read Time: 3 minutes

Your pitch deck’s tight. Your track record’s solid. But when it comes to raising a fund, LPs aren’t just investing in numbers — they’re investing in trust.

Here’s what matters more than most GPs realize:

• Your story: Why you, and why now?
• Your model: Are the fees, economics, and thesis clear and aligned?
• Your relationships: Warm intros matter. But so does a reputation for execution.

We’ve helped launch dozens of funds. The ones that get traction? They’ve built credibility before the pitch. They know what LPs are really evaluating — and they’ve closed the gaps before stepping into the room.