Emerging managers, this one’s for you.
Category: Fund Formation
Read Time: 3 minutes
Your pitch deck’s tight. Your track record’s solid. But when it comes to raising a fund, LPs aren’t just investing in numbers — they’re investing in trust.
Here’s what matters more than most GPs realize:
- Your story: Why you, and why now?
- Your model: Are the fees, economics, and thesis clear and aligned?
- Your relationships: Warm intros matter. But so does a reputation for execution.
We’ve helped launch dozens of funds. The ones that get traction? They’ve built credibility before the pitch. They know what LPs are really evaluating — and they’ve closed the gaps before stepping into the room.
